The 50th edition of the Heimtextil fair in Frankfurt, was a strong start to the new season. 63,000 visitors and 2,952 exhibitors came to the world’s leading trade fair for home and contract textiles. Aluproff was there for the 35th time in a row, and we enjoyed presenting our new products and being inspired, e.g. at the Trend Space with the exhibition “Where I belong”. We have collected some collages to reflect the Heimtextil international design and trend experts’ take on trends for 2020/2021. #1 MAXIMUM GLAM The glamorous life turns tech-savvy, combining craft and digital. Showtime aesthetics with fake fur, jacquard weave, pile fringe, fantastic prints. #2 PURE SPIRITUAL Seeking perfection and purity through embracing both technology and bonds with nature. With raw materials, pure textiles, organic structures and irregularities. #3 ACTIVE URBAN Values utilitarian, adaptable solutions, tech performance with renewable ressources. A sporty, cool look with smooth surfaces, where functionality is prioritized. #4 HERITAGE LUX Celebrates our rich historical legacies and finds beauty in nature. Sensous materials, luxury and enhanced surfaces, decoration and splendor. #5 MULTI-LOCAL Embraces global cultural influences. Celebrates traditional craftsmanship and creative integrity. Textiles in crafted, decorative patterns from tribal and folkloric to geometric and abstract. Collage Photos: Heimtextil, Aluproff og Dreamstime.